BYD plans to open over a dozen outlets in Singapore and Philippines in 2024
BYD (OTCMKTS: BYDDF) hopes to open more than a dozen passenger car sales outlets in Singapore and the Philippines this year alone, roughly doubling the current number, Nikkei Asia reported today, citing the company’s managing director for both markets, James Ng.
BYD has a network of more than 10 dealers in the Philippines and plans to add more than 20 sales points of sale this year, Ng said, according to Nikkei Asia.
The new energy vehicle (NEV) maker plans to open two or three more outlets in Singapore, up from its current seven outlets, Ng said.
BYD has been in Singapore for a decade and has recently made efforts to raise its profile among local customers, the Nikkei Asia report noted.
Last August, BYD opened a cafe and showroom in a shopping mall in the center of Singapore, adjacent to another mall where Tesla has a showroom in the city.
In Singapore and the Philippines, BYD is partnering with local dealers to sell electric vehicles, and has formed partnerships with Sime Darby Motors and the Philippine conglomerate Ayala to expand its passenger car sales network.
Ayala struck a deal last year to sell BYD’s vehicles in the Philippines. Under the agreement, Ayala’s automotive arm AC Motors is expected to handle the sales and maintenance of BYD’s EVs through its network, the Nikkei Asia report noted.
So far, BYD has launched models including the Atto 3, Dolphin and Seal in Singapore.
When it launched the Dolphin and Seal in Singapore last year, BYD did so in partnership with local dealer Vantage Automotive.
In the Philippines, BYD launched the Atto 3 in the Philippines on November 17, 2023 with AC Motors.
BYD is China’s largest NEV maker, selling a record 341,043 NEVs in December, bringing full-year 2023 sales to 3,024,417 units.